For the past four years Town & Country has enlisted Janet Larson as our research consultant/guru, guiding us in our quest to learn more about the affluent market and specifically the behaviors and attitudes of the Town & Country reader. With Janet as our research partner,we feel as though we’ve hit the trifecta with her related background, breadth of knowledge and profound intelligence. In addition to her research savvy, she has her finger on the pulse of the luxury market and keen insight into the ever-growing importance of Boomers, both key to Town & Country‘s success.
While working with Janet, she never loses sight of our ultimate objectives, has presented us with creative solutions, is always cognizant of our budgets. Whether formulating questionnaires for readers, moderating a management brainstorming meeting or presenting findings to our internal staff or prospective clients, Janet has helped us to better understanding and communicate the relevant trends and the importance of our readers in both quantitative and qualitative ways. She always takes a vested interested in our projects and truly feels like part of the Town & Country team.